It’s Not How Good You Are, It’s How Good You Want To Be

by Paul Arden An engaging little book about the creative processes of good advertising, used here as a metaphor for business practice. Its full of short chapters with headings like ‘The person who doesn’t make mistakes is unlikely to make anything’, and ‘Don’t give a speech, put on a show’.

Leading by Example (Harvard Lessons Learned)

(Harvard Business Press) Get the insights from the world’s most accomplished business leaders on how they tackled their toughest challenges. Published by The Harvard Business Press, Lessons Learned are a series of great little books on topics like Managing Change, Hiring and Firing, Managing Conflict, and Managing Your Career and

Nudge: Improving Decisions About Health, Wealth, and Happiness

By Richard H. Thaler and Cass R. Sunstein A wonderful read, this book explains how we think and make choices; from what we eat, to how we invest, to how government policy shapes public choices. Considered an inalienable human right, choice is anything but simple. Having choice doesn’t mean we